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Carey seeking to make F1 younger, more diverse
Formula 1 CEO Chase Carey has been talking about his ongoing mission to revitalise the sport by making it more diverse and environmentally conscious, and by appealing to a younger audience. That's in stark contrast to the approach of his predecessor Bernie Ecclestone who memorably said he had no interest in reaching out to a younger audience since they didn't have the cash in hand to buy a Rolex, one of F1's biggest corporate sponsors. "Bernie and his team deserve credit for what they built," Carey told Yahoo! Sports in an exclusive interview. "But in recent years, they were not doing some of the things you need to do to compete in today's world, to really maximise values....
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