News Details
Liberty admits finding F1 sponsors difficult
Mar.13 Liberty Media bosses admit they thought it would be easier to attract sponsors to F1. Chase Carey, the new CEO, and Liberty chief Greg Maffei took over from Bernie Ecclestone believing they would quickly be able to monetise the new $8 billion acquisition. Actually, revenues are declining. "The perception was just there are sponsors waiting -- they were lined up out there and as soon as we had somebody to go call on them, they were just going to sign up," Carey admitted to the Financial Times. "The world's not that simple." Maffei, quoted by Forbes' F1 business journalist Christian Sylt, agrees: "The one where we have lagged and we really want to see growth...
Full Story »
Full Story »
7y ago from OneStopStrategy.com
0
You May Also Be Interested In...
Spanish GP 2020 talks yet to begin
Negotiations with Liberty Media about extending Barcelona's F1 race...
7y ago from GPFans.com
Carey: Liberty Media won't "gimmick up" F1...
Liberty Media CEO Chase Carey has revealed he won't be adding any...
7y ago from GPBlog.com
LIberty Media: Ecclestone told promoters they were...
Liberty Media CEO Greg Maffei has blamed Bernie Ecclestone for the ongoing...
7y ago from GPFans.com
Silverstone solution eluding Liberty Media
Ross Brawn has suggested that Formula 1 could soon pursue a British Grand...
7y ago from GPFans.com
Elsewhere On The Network
Popular On MGPToday.com
Aprilia explains why it hasn’t tested 850cc bike...
No description available...
12h ago from Motorsport.com
The dilemma Francesco Bagnaia's MotoGP race engineer...
No description available...
14h ago from Motorsport.com
Marc Marquez admits ‘touch of madness’ is key to...
Marc Marquez has provided fascinating insight into how he balances risk...
14h ago from MotorsportWeek.c...
Interview: Massimo Rivola on Aprilia's rise from last...
No description available...
16h ago from Motorsport.com
Popular On IndyCarToday.com
Pato O'Ward issues damning verdict on ‘Mario...
Pato O'Ward isn't chasing F1 any more after falling out of love with...
1d ago from MotorsportWeek.c...
Winners and losers from the IndyCar Grand Prix of Long...
No description available...
1d ago from Motorsport.com
IndyCar names officiating director ahead of Indy 500
IndyCar Officiating has announced Scot Elkins as the new Managing...
1d ago from MotorsportWeek.c...
IndyCar Officiating confirms Scot Elkins as Managing...
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
How Rally Islas Canarias could crown another new WRC...
No description available...
15h ago from Motorsport.com
Why Dani Sordo is excited for his WRC topflight return
No description available...
2d ago from Motorsport.com
Ott Tanak lands 2027 WRC car testing role with Toyota
No description available...
5d ago from Motorsport.com
Thierry Neuville wants to "make everyone proud...
No description available...
5d ago from Motorsport.com
Popular On GunnersToday.com
'Even when he tries to be calm, he's faking it' -...
Former Chelsea star John Obi Mikel has claimed that Arsenal manager Mikel...
4h ago from SportsKeeda.com
'Typical bottle merchants', 'Bottling officially...
Arsenal and Mikel Arteta are being mocked on social media after Manchester...
5h ago from SportsKeeda.com
Arsenal and Man United scout 35m wide player with...
Arsenal and Manchester United are interested in signing the Club Brugge...
7h ago from CaughtOffside.com
Player ratings: Man City 2-1 Arsenal
Arsenal fell to defeat to their rivals for the Premier League title on...
7h ago from FreshArsenal.com
Comments
Hottest News
Red Bull poach Ferrari star after GP exit
A former Red Bull F1 legend has revealed that the... Read More »
9h ago from GPFans.com
F1 icon refused to work with Michael Schumacher
Lewis Hamilton's former Mercedes performance... Read More »
9h ago from GPFans.com
Reigning F1 Academy champion Doriane Pin completes F1 debut...
Reigning F1 Academy champion Doriane Pin has... Read More »
5h ago from F1Technical.net
