News Details
McLaren open to title sponsor deal, under two conditions
McLaren Racing boss Zak Brown wouldn't say no a title sponsor deal for the Woking-based outfit in the future, but two non-negotiable conditions would apply. McLaren enjoyed its last title sponsorship deal in F1 in 2013 with British multinational telecommunications company Vodafone. Since, the team has relied on multiple secondary commercial deals, the number of which increased under Brown's stewardship at McLaren, thanks to the American leveraging his expertise and network as a motorsports marketing guru. Title sponsorship deals and their high fees are no longer as widespread in F1 as they used to be, a change that likely reflects, among other things, the transformation of the media...
Full Story »
Full Story »
You May Also Be Interested In...
McLaren not chasing ‘eggs in one basket' title...
McLaren's Zak Brown says his Formula 1 team isn't chasing a title sponsor,...
4y ago from MotorsportWeek.com
McLaren open to but not "actively pursuing"...
McLaren Racing CEO Zak Brown has confirmed his interest in securing a...
4y ago from GPFans.com
FIA supportive of post-race "open-door...
Formula 1 race director Michael Masi has revealed the FIA stewards have...
4y ago from GPFans.com
McLaren team are open to selling title sponsorship
Although McLaren 'would' do a title sponsorship deal, Zak Brown says the...
4y ago from PlanetF1.com
Elsewhere On The Network
Popular On MGPToday.com
Jack Miller secures new Pramac Yamaha contract for...
No description available...
1h ago from Motorsport.com
Jack Miller stays with Pramac Yamaha for 2026 MotoGP...
Pramac Yamaha has confirmed that Jack Miller will remain with the team...
29m ago from MotorsportWeek.c...
Luca Marini has “really high expectations” from...
No description available...
20h ago from Motorsport.com
Popular On IndyCarToday.com
Colton Herta leaves IndyCar to pursue F1 with Cadillac...
The Cadillac F1 Team has announced that it has hired IndyCar star Colton...
18h ago from MotorsportWeek.c...
Will Power to replace Colton Herta at Andretti in 2026
No description available...
17h ago from Motorsport.com
Rinus VeeKay separates from Dale Coyne Racing
Rinus VeeKay will not race with Dale Coyne Racing next season after...
1d ago from MotorsportWeek.c...
IndyCar’s Toronto race shifted to new venue for 2026
IndyCar’s yearly visit north of the border to Canada will be held at a...
19h ago from MotorsportWeek.c...
Popular On TotalWRC.com
Toyota’s Sebastien Ogier races to thrilling comeback...
No description available...
3d ago from Motorsport.com
WRC championship twist as Hyundai retires Adrien...
No description available...
3d ago from Motorsport.com
Sebastian Ogier wants WRC title by “winning...
No description available...
2d ago from Motorsport.com
Popular On GunnersToday.com
Sources: Arsenal expected to make 'official move' for...
Luiz Benedetti, the young centre-back from Palmeiras, has caught the...
4h ago from CaughtOffside.com
Champions League squad named: Dowman in, no place for...
Morning. It's Thursday and we're right into the Interlull now. If you want...
4h ago from Arseblog.com
Nottingham Forest secure late loan move for Zinchenko
Nottingham Forest have pulled off a late Deadline Day loan move for...
1d ago from SkySports.com
“It just didn’t make any sense” - Craig Burley...
Former Chelsea midfielder Craig Burley has criticised Arsenal for not...
23h ago from SportsKeeda.com
Comments
Hottest News
Massa prepares for key ‘crashgate' hearings
Sep.4 Felipe Massa has revealed new details... Read More »
59m ago from OneStopStrategy.com
Herta to Cadillac, F2 move on the cards
Sep.4 Colton Herta's long-speculated Formula 1... Read More »
59m ago from OneStopStrategy.com
Domenicali even floats shorter grands prix
Sep.4 A day after hinting at more sprint races... Read More »
59m ago from OneStopStrategy.com
