News Details
Daimler boss wants to see Mercedes F1 make a profit
It's often said that that the way to make a small fortune in Formula 1 is to start with a big fortune, but Daimler is looking to change that adage and put its championship-winning Mercedes team into profitability. In recent seasons the team is reported to have spent over $400m per season to clinch the constructors title over a record seven consecutive occasions. That's offset by its value in advertising for the brand and by the development of in-house technical expertise. But this year sees a spending cap being introduced to the sport. It limits the teams to an operating budget of no more than $145m which will be further reduced over the next two seasons. With lower costs, Daimler is now...
Full Story »
Full Story »
You May Also Be Interested In...
Daimler CEO clarifies choice for INEOS: "Win-win...
In February 2020, Mercedes announced that they had attracted a new main...
4y ago from GPBlog.com
Jordan: If I were Daimler's boss, I would show Lewis...
While Lewis Hamilton has yet to sign an extension with Mercedes, former...
4y ago from GrandPrix247.com
Daimler target profitable Mercedes F1 team
Daimler chairman Ola Källenius hopes INEOS's investment, combined with...
4y ago from PlanetF1.com
‘The World Is On Fire’: Ex-F1 Driver Lambasts...
Sir Lewis Hamilton and Mercedes have failed to agree terms of a...
4y ago from Formula1News.co.uk
Elsewhere On The Network
Popular On MGPToday.com
MotoGP breaks attendance records in 2025; only two...
No description available...
1d ago from Motorsport.com
Motorsport Week's Top 10 MotoGP riders of 2025
The 2025 MotoGP season had it all. With 22 rounds and 44 races, the...
1d ago from MotorsportWeek.c...
22 MotoGP rounds are “too many for the body”,...
No description available...
1d ago from Motorsport.com
Former team boss Lin Jarvis definitively leaves Yamaha
No description available...
3d ago from Motorsport.com
Popular On IndyCarToday.com
Race start times for 2026 IndyCar season announced
The NTT IndyCar Series has announced the race broadcast start times for...
1w ago from MotorsportWeek.c...
Chip Ganassi Racing completes four-car roster for 2026...
No description available...
1w ago from Motorsport.com
Broadcast schedule for 2026 Indy NXT season announced...
No description available...
1w ago from Motorsport.com
Popular On TotalWRC.com
Dakar 2026: Full route, schedule and marathon stage...
No description available...
22h ago from Motorsport.com
Why Hyundai expects to be stronger in WRC 2026
No description available...
3d ago from Motorsport.com
Red Bull co-owner Mark Mateschitz to enter Dakar...
No description available...
4d ago from Motorsport.com
Popular On GunnersToday.com
Arsenal 2-1 Brighton: Gunners go back on top after...
Match report – Player ratings – Arteta reaction – Video...
2h ago from Arseblog.com
'It feels like a basketball match kind of energy' -...
Former Arsenal striker Ian Wright noted the Gunners' struggles up front in...
5h ago from SportsKeeda.com
'Unbelievable' – Arsenal star earns special...
Arsenal goalkeeper David Raya has earned big praise for a world class save...
17h ago from CaughtOffside.com
Arsenal player ratings: Declan Rice shines despite new...
Arsenal returned to the top of the Premier League table with a 2-1 win at...
16h ago from CaughtOffside.com
Comments
Hottest News
Flavio Briatore claims F1 star should have won EIGHT world...
Controversial F1 supremo Flavio Briatore has made... Read More »
1h ago from GPFans.com
Max Verstappen handed boost as Ford deliver Red Bull engine...
Red Bull's task of developing its own power unit... Read More »
1h ago from RacingNews365.com
Max Verstappen opens up on talks with Mercedes over F1 move
Max Verstappen has admitted that discussions... Read More »
42m ago from MotorsportWeek.com
