News Details
Daimler boss wants to see Mercedes F1 make a profit
It's often said that that the way to make a small fortune in Formula 1 is to start with a big fortune, but Daimler is looking to change that adage and put its championship-winning Mercedes team into profitability. In recent seasons the team is reported to have spent over $400m per season to clinch the constructors title over a record seven consecutive occasions. That's offset by its value in advertising for the brand and by the development of in-house technical expertise. But this year sees a spending cap being introduced to the sport. It limits the teams to an operating budget of no more than $145m which will be further reduced over the next two seasons. With lower costs, Daimler is now...
Full Story »
Full Story »
You May Also Be Interested In...
Daimler CEO clarifies choice for INEOS: "Win-win...
In February 2020, Mercedes announced that they had attracted a new main...
4y ago from GPBlog.com
Jordan: If I were Daimler's boss, I would show Lewis...
While Lewis Hamilton has yet to sign an extension with Mercedes, former...
4y ago from GrandPrix247.com
Daimler target profitable Mercedes F1 team
Daimler chairman Ola Källenius hopes INEOS's investment, combined with...
4y ago from PlanetF1.com
‘The World Is On Fire’: Ex-F1 Driver Lambasts...
Sir Lewis Hamilton and Mercedes have failed to agree terms of a...
4y ago from Formula1News.co.uk
Elsewhere On The Network
Popular On MGPToday.com
MotoGP to return to Buenos Aires from 2027 season
MotoGP has officially announced that the Grand Prix of Argentina will...
51m ago from MotorsportWeek.c...
Winners and losers from MotoGP's Czech Grand Prix
No description available...
6h ago from Motorsport.com
Luca Marini gets new Honda MotoGP deal for 2026
No description available...
8h ago from Motorsport.com
Marc Marquez likens his 2025 MotoGP form to 2019 and...
Marc Marquez has likened his 2025 MotoGP form to the peak performances...
8h ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Kyffin Simpson’s confidence ‘very high right...
When Kyffin Simpson crossed the finish line in Sunday’s Honda Indy...
3h ago from MotorsportWeek.c...
The Winners and Losers of IndyCar’s 2025 Indy Toronto
No description available...
9h ago from Motorsport.com
Pato O’Ward, Arrow McLaren score strategic win in...
No description available...
22h ago from Motorsport.com
IndyCar Toronto – Race Results
IndyCar completed its sole visit across the border this weekend, with a...
23h ago from MotorsportWeek.c...
Popular On TotalWRC.com
How WRC rivals reacted to Oliver Solberg's first...
No description available...
12h ago from Motorsport.com
How the WRC service park reacted to Oliver Solberg's...
No description available...
1d ago from Motorsport.com
Oliver Solberg stuns with maiden WRC victory in Estonia
Oliver Solberg and Elliot Edmondson stunned the WRC elite with a...
1d ago from MotorsportWeek.c...
Oliver Solberg: WRC Rally Estonia win "biggest...
No description available...
1d ago from Motorsport.com
Popular On GunnersToday.com
Arsenal forced to reschedule first pre-season training...
Premier League giants Arsenal have been forced to reschedule their first...
7h ago from SportsKeeda.com
Real Madrid Transfer News Roundup: Los Blancos eyeing...
Real Madrid failed to win the league and the Champions League last season....
7h ago from SportsKeeda.com
“I’m bored, give me a f**king ball man” -...
Pierre-Emerick Aubameyang has taken to Instagram as he gears up for a...
5h ago from SportsKeeda.com
Mosquera deal edges near as Arsenal still chase striker
The summer transfer window is in full flow and we are now nigh on a full...
6h ago from FreshArsenal.com
Comments
Hottest News
From Red Bull to Audi: Wheatley says Miami moment triggered...
Jonathan Wheatley, the former long-serving... Read More »
3h ago from F1i.com
F1: Belgian Grand Prix: Preview - McLaren
After the incredible 1-2 finish at our home race... Read More »
51m ago from Pitpass.com
Oscar Piastri addresses F1 title pressure: 'It’s familiar...
Oscar Piastri is currently leading the drivers'... Read More »
50m ago from RacingNews365.com
