News Details
RIP John Hogan: Sponsorship trailblazer dies aged 76
Formula 1 sponsorship trailblazer John Hogan died of a COVID-19 related illness on Sunday aged 76. The former Philip Morris head of sponsorship was one of the first people to popularise advertising and marketing within the sport, putting together iconic and historic deals between Marlboro and leading teams such as Ferrari and McLaren that influenced the sport forever At one point 40% of the F1 grid bore the Marlboro branding with driver deals and full team sponsorships. His influence in that respect is still felt today, albeit low-key as the man was himself. His legacy continues as Ferrari continue to be well backed by Philip Morris money to this day, while the racing business models and...
Full Story »
Full Story »
4y ago from GrandPrix247.com
0
You May Also Be Interested In...
A salute to John Hogan - F1's original Marlboro man
Former Marlboro marketing boss John Hogan sadly died on Sunday at the age...
4y ago from F1i.com
Marko: Vettel's problems started at Hockenheim 2018
For many fans and neutrals, Sebastian Vettel's fall from grace as a top...
4y ago from GrandPrix247.com
Marko: Russell never an option for Red Bull
Red Bull adviser Helmut Marko has revealed that George Russell was never...
4y ago from GrandPrix247.com
Vettel 'insecurity' and fall rooted in Hockenheim...
Red Bull motorsport boss Helmut Marko believes that Sebastian Vettel's...
4y ago from F1i.com
Elsewhere On The Network
Popular On MGPToday.com
Marc Marquez assesses his Ducati future beyond 2026...
Nine-time MotoGP champion Marc Marquez will be a key figure in the rider...
20h ago from MotorsportWeek.c...
MotoGP 2026: Team launches and pre-season testing...
No description available...
1d ago from Motorsport.com
Aleix Espargaro quits pro cycling after injuries...
No description available...
1d ago from Motorsport.com
FBI seizes $40m collection, including MotoGP bikes,...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
Scott Dixon awarded prestigious New Zealand honor
To close out 2025, one of IndyCar’s most decorated drivers was awarded...
1d ago from MotorsportWeek.c...
Exclusive: Nolan Siegel on hot seat entering contract...
No description available...
2d ago from Motorsport.com
Top five memorable drives of the 2025 IndyCar season
No description available...
3d ago from Motorsport.com
Popular On TotalWRC.com
Juan Cruz Yacopini to miss 2026 Dakar Rally after sea...
No description available...
36m ago from Motorsport.com
Sebastien Ogier pays tribute to WRC rival that...
No description available...
1d ago from Motorsport.com
Dakar 2026: Full route, schedule and marathon stage...
No description available...
5d ago from Motorsport.com
Popular On GunnersToday.com
'We will try…' – Mikel Arteta drops major...
Arsenal manager Mikel Arteta has dropped a clear hint that his club will...
36m ago from CaughtOffside.com
Mikel Arteta: Today's Arsenal press conference in...
Arsenal manager Mikel Arteta spoke to the press ahead of his side's game...
16m ago from CaughtOffside.com
Sources: Chelsea have concrete transfer interest in...
Chelsea have set their sights on potential transfer deals for two top...
2h ago from CaughtOffside.com
Manchester City or Arsenal? Jamie Carragher names his...
Jamie Carragher has backed Arsenal to win the Premier League title over...
2h ago from SportsKeeda.com
Comments
Hottest News
Multiple F1 teams unveil new rebrands for 2026 F1 season
Multiple teams have revealed new rebrands across... Read More »
56m ago from MotorsportWeek.com
Ferrari announce F1 driver exit
Ferrari F1 team have announced that Zhou Guanyu... Read More »
1h ago from GPFans.com
F1 star in surprise marriage proposal
One F1 star found themselves at the centre of a... Read More »
36m ago from GPFans.com
