News Details
Mercedes uses AMG brand to reaffirm commitment to F1
Mercedes has moved to remove any doubt over its future in Formula 1, with an announcement of greater synergy between its team and sub-brand AMG. The announcement, made by Daimler and Mercedes-Benz chairman Ola Källenius at a virtual investor conference, indicate AMG's links with the six-time F1 world champions will 'intensify' next year. Previously it had been speculated that Källenius would look to depart F1 as part of the company's measures to increase profitability, but instead the Swede has revealed a plan to shift Mercedes' focus away from the ‘premium' market where it competes with the likes of Audi, BMW and Lexus to focus more on the ‘luxury' sector occupied by brands...
Full Story »
Full Story »
4y ago from GrandPrix247.com
0
You May Also Be Interested In...
AMG and Mercedes F1 links to "intensify" in...
Mercedes will intensify its links with 'high performance sub-brand' AMG...
4y ago from GPFans.com
Mercedes confirms commitment to F1 - strengthens ties...
Mercedes has reaffirmed its commitment to Formula 1, the German...
4y ago from F1i.com
Mercedes reconfirms commitment to F1 with AMG brand
AMG branding is expected to feature more prominently on Mercedes' Formula...
4y ago from espnF1.com
Mercedes reinforces commitment to F1 with closer AMG...
Mercedes has reaffirmed its commitment to Formula 1 by forging a closer...
4y ago from Crash.net
Elsewhere On The Network
Popular On MGPToday.com
Why Alex Rins can't wait for Yamaha's V4 engine
No description available...
12h ago from Motorsport.com
Brazil replaces Argentina as 2026 MotoGP calendar...
The 2026 MotoGP calendar has officially been released and the new season...
2d ago from MotorsportWeek.c...
Brazilian GP replaces Argentina in 2026 MotoGP calendar
No description available...
2d ago from Motorsport.com
Luca Marini gets new Honda MotoGP deal for 2026
No description available...
5d ago from Motorsport.com
Popular On IndyCarToday.com
Alex Palou grabs IndyCar pole at Laguna Seca
IndyCar headed out for qualifying at Laguna Seca just before noon local...
41m ago from MotorsportWeek.c...
IndyCar Laguna Seca – Qualifying Results
IndyCar traveled to the West Coast for a round at the historic Laguna...
31m ago from MotorsportWeek.c...
Foggy conditions at Laguna Seca delay IndyCar’s...
The NTT IndyCar Series was set to hit the track early Saturday morning...
4h ago from MotorsportWeek.c...
Marcus Armstrong: ‘No magic potion’ that accounts...
Meyer Shank Racing is in the middle of its best IndyCar season since...
6h ago from MotorsportWeek.c...
Popular On TotalWRC.com
Monaco GP circuit stage in frame for WRC comeback in...
No description available...
1d ago from Motorsport.com
How Oliver Solberg’s rapid WRC return shakes up...
No description available...
1w ago from Motorsport.com
Oliver Solberg stuns WRC field to lead Rally Estonia...
No description available...
1w ago from Motorsport.com
How WRC rivals reacted to Oliver Solberg's first...
No description available...
5d ago from Motorsport.com
Popular On GunnersToday.com
Report: Rivals in advanced talks to sign 25-year-old...
Fulham are interested in signing the Arsenal attacker Reiss Nelson during...
2h ago from CaughtOffside.com
Official: Arsenal confirm the signing of Viktor...
Arsenal have officially completed the signing of Viktor Gyökeres from...
2h ago from FreshArsenal.com
Report: Arsenal intensify efforts to sign 25-G/A...
Arsenal are looking to complete the signing of Crystal Palace attacker...
2h ago from CaughtOffside.com
New signing profile: Viktor Gyokeres
Following months of deliberation over their preferred option, Arsenal...
2h ago from Arseblog.com
Comments
Hottest News
F1 2025 Belgian Grand Prix – Qualifying Results
Lando Norris edged out McLaren team-mate Oscar... Read More »
5h ago from MotorsportWeek.com
Martin Brundle reveals sneaky F1 'cheat' at Belgian Grand...
Martin Brundle has revealed the sneaky way F1... Read More »
1h ago from GPFans.com
Red Bull F1 star suffers embarrassment after FIA take...
The FIA have taken action against Red Bull F1... Read More »
42m ago from GPFans.com
