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Brawn: Saving F1 one fan survey at a time
Photo by: www.kymillman.com/f1 One thing I’ve noticed since Liberty Media purchased Formula 1 is the continual assault on my inbox with questionnaires meant to define the fan desire for F1. On one hand, it is great that they are seeking fan feedback and on the other hand, I worry about the quality of that feedback given the frequency of those questionnaires and what kind of completion rate they experience and the quality of the feedback over time. I don’t complete every survey email I get. In fact, I’ve done very few. They are frequent, almost too frequent, and I simply don’t have the time to spend, given the rate at which they send them, to be F1’s free market research sample...
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6y ago from TheParcFerme.com
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