News Details

Early results will spur commercial interest in McLaren - Brown

McLaren has secured several new partnerships for 2018, but a significant performance boost would only create more commercial interest says Zak Brown. The Woking-based outfit recently announced a major sponsorship agreement with Dell Technologies, and Brown expects a few more deals to be put in place before the season gets underway in Melbourne next month. The McLaren boss is generally happy with the state of the team's affairs, but if it succeeds in moving up the field in a big way at the outset, its commercial prospects will also enjoy an upswing. "Everything commercially is going really well," Brown told Motorsport.com. "We announced Dell, so we are now three announcements...
Full Story »
7y ago from F1i.com 0
Share

You May Also Be Interested In...

Zak Brown believes Fernando Alonso will remain 'fresh...

McLaren executive director Zak Brown believes Fernando Alonso will...
7y ago from MotorsportWeek.com

McLaren expecting mainly two-stop F1 races in 2018

McLaren chassis chief Tim Goss expects a two-stop strategy to be standard...
7y ago from Crash.net

Formula 1: Williams say inexperienced drivers can...

Williams say they have no concerns that their inexperienced driver line-up...
7y ago from BBC.co.uk

McLaren announces multi-year partnership deal with...

McLaren has announced a new sponsor for the 2018 season with American...
7y ago from MotorsportWeek.com

Elsewhere On The Network

Popular On MGPToday.com

Popular On IndyCarToday.com

Popular On TotalWRC.com

Popular On GunnersToday.com

Arsenal dealt big injury blow as key player set for...

Arsenal have been dealt a massive blow, with Mikel Merino set to be...
18m ago from SportsKeeda.com

Paul Merson makes bold PL title claim about Arsenal...

Former Arsenal forward Paul Merson reckons the Gunners' 4-0 Premier League...
7h ago from SportsKeeda.com

Leeds 0-4 Arsenal: That's more like it

Match report – Player ratings – Arteta reaction – Video...
8h ago from Arseblog.com

'Every game is a Cup final'- Declan Rice sends title...

Arsenal midfielder Declan Rice has issued a rallying cry to his teammates...
9h ago from SportsKeeda.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.