News Details
McLaren's Brown still pursuing 'big brands and big branding'
While Zak Brown is no longer seeking a title sponsor for McLaren, the American executive says the team is still pursuing commercial partnerships with big brands. McLaren's depressed on-track performance in the last three years has taken its toll on the Woking-based outfit's ability to secure major sponsorship deals, with the team recording a net loss in fiscal year 2016. McLaren's new partnership with Renault has rekindled its spirit however, and with it its hopes of seeing its performance return to the level its rich heritage deserves. A rejuvenated McLaren would also likely boost its sponsorship prospects although Brown insists he is no longer seeking to add a big name alongside the...
Full Story »
Full Story »
You May Also Be Interested In...
Brown defends title sponsor stance
As McLaren hires advisory group of business big-hitters, Zak Brown defends...
8y ago from Pitpass.com
Brown: FIA and Liberty 'must act to control F1 costs'
McLaren executive director Zak Brown has urged the FIA and Liberty Media...
8y ago from F1i.com
Zak Brown believes Fernando Alonso will remain 'fresh...
McLaren executive director Zak Brown believes Fernando Alonso will...
8y ago from MotorsportWeek.com
McLaren would welcome Lewis Hamilton back – Zak Brown
Zak Brown says McLaren would welcome Lewis Hamilton back to the British...
8y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
Jonathan Rea explains why ‘mental management’ will...
Jonathan Rea believes Toprak Razgatlioglu's chances of success in MotoGP...
20h ago from MotorsportWeek.c...
Joan Mir explains why he crashes so often in MotoGP
No description available...
21h ago from Motorsport.com
Andrea Dovizioso: “Marc Marquez’s situation is...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
Fast-paced schedule proving beneficial for IndyCar’s...
The NTT IndyCar Series recently completed its fourth racing weekend in...
2d ago from MotorsportWeek.c...
Mick Schumacher: “I thought I was ready — but I...
No description available...
5d ago from Motorsport.com
Winners and losers from IndyCar at Barber Motorsports...
No description available...
3d ago from Motorsport.com
Pato O’Ward left searching for answers after...
No description available...
4d ago from Motorsport.com
Popular On TotalWRC.com
Storm damage forces changes to WRC Rally Islas...
No description available...
23h ago from Motorsport.com
Kalle Rovanpera returns to WRC with Subaru
Double WRC Champion Kalle Rovanpera is set to return to the WRC next year...
2d ago from MotorsportWeek.c...
Former FIA vice president and WRC boss Morrie Chandler...
No description available...
5d ago from Motorsport.com
Subaru teases new rally car for Japanese Championship
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Man United told they must 'overpay' after 'informal...
Myles Lewis-Skelly has been linked with a move away from Arsenal at the...
2h ago from CaughtOffside.com
Southampton away a chance to use the squad
Morning all. Well, here we go. The run-in begins with an FA Cup...
3h ago from Arseblog.com
Arsenal in the blood: how Max Dowman is related to...
istant relative found a family link to the football prodigy, as they are...
3h ago from TheGuardian.com
Southampton’s Daniel Peretz: ‘We have a lot of...
lkeeper on representing Israel and learning from Manuel Neuer at Bayern...
3h ago from TheGuardian.com
Comments
Hottest News
Lewis Hamilton and Max Verstappen withdraw help from F1 star
Lewis Hamilton and Max Verstappen are usually the... Read More »
31m ago from GPFans.com
Brundle: Wheatley a good catch – but Aston must ‘settle...
Sky F1’s Martin Brundle has backed Jonathan... Read More »
1h ago from F1i.com
F1 News Today: F1 teams head to Nurburgring as FIA approve...
F1 is set to return to the Nurburgring for the... Read More »
4h ago from GPFans.com
