News Details
Hamilton, Vettel say old F1 logo was better
World champion Lewis Hamilton believes the new Formula 1 logo unveiled after the Abu Dhabi Grand Prix is not as good as the previous one. Liberty Media revealed the simpler design that replaces the iconic logo the sport has been identified with for more than 20 years, with F1 chiefs arguing the previous design was not suited for use with digital platforms or merchandise. "You cannot stitch the old logo chevron to the right," said F1 commercial chief Sean Bratches. "A number of brands, particularly in this day and age, are trying to simplify their marks to enter the digital space. "Look at Starbucks, or Coca Cola which has taken the condensation off their logo to enter...
Full Story »
Full Story »
8y ago from Motorsport.com
0
You May Also Be Interested In...
New Formula 1 logo revealed
Formula 1 chiefs have unveiled the sport's new logo, and explained why...
8y ago from Motorsport.com
Brand New F1 logo revealed for 2018
Formula 1 world championship have unveiled a brand-new logo. The new...
8y ago from ThisIsF1.com
Brawn promises "exciting" digital F1 plans...
Formula 1 fans have been promised "exciting" developments on the...
8y ago from Motorsport.com
FIA in favour of Liberty's new F1 logo
Liberty Media’s decision to change Formula 1’s logo has received the...
8y ago from Motorsport.com
Elsewhere On The Network
Popular On MGPToday.com
Why Ducati stronghold Jerez presents Aprilia’s...
No description available...
1h ago from Motorsport.com
MotoGP star Pedro Acosta wants to keep racing beyond 35
No description available...
3h ago from Motorsport.com
Giacomo Agostini backs 2027 MotoGP rules: “Wings...
No description available...
23h ago from Motorsport.com
Nicolo Bulega: If no 2027 MotoGP move arrives, it's...
Nicolo Bulega believes that not securing a 2027 MotoGP ride wouldn’t be...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Long Beach win “probably ranks top three” for Alex...
No description available...
15h ago from Motorsport.com
Alex Palou: Chances at IndyCar win were low before...
Alex Palou took victory in Sunday’s Grand Prix of Long Beach IndyCar...
20h ago from MotorsportWeek.c...
IndyCar reveals Push to Pass software failure, won't...
No description available...
23h ago from Motorsport.com
Jacob Abel set to run Indy 500 with Abel Motorsports
No description available...
23h ago from Motorsport.com
Popular On TotalWRC.com
Why Dani Sordo is excited for his WRC topflight return
No description available...
23h ago from Motorsport.com
Ott Tanak lands 2027 WRC car testing role with Toyota
No description available...
3d ago from Motorsport.com
Thierry Neuville wants to "make everyone proud...
No description available...
3d ago from Motorsport.com
The Rally1 rookie proving he belongs in the WRC top...
No description available...
5d ago from Motorsport.com
Popular On GunnersToday.com
“If Arsenal don’t win anything, they have got that...
Former Chelsea midfielder has shared his thoughts on Arsenal striker...
57m ago from SportsKeeda.com
Arteta personally looking to add 90m winger to his...
According to TEAMtalk, the Arsenal hierarchy is actively preparing to push...
5h ago from CaughtOffside.com
David Squires on … Manchester City, Arsenal and an...
No description available...
4h ago from TheGuardian.com
'Are you crazy?' – Arsenal fans want Luis...
There are plenty of Arsenal fans on social media who are calling for Luis...
6h ago from CaughtOffside.com
Comments
Hottest News
Ayrton Senna masters torrential conditions to claim...
A scary thought that Ayrton Senna's stunning... Read More »
47m ago from RacingNews365.com
Why are F1 cars even slower after FIA rule change?
One of the major talking points from the FIA's... Read More »
1h ago from GPFans.com
F1 team principal first to break silence over FIA rule...
One F1 team principal has reacted to the... Read More »
2h ago from GPFans.com
