News Details
Hamilton, Vettel say old F1 logo was better
World champion Lewis Hamilton believes the new Formula 1 logo unveiled after the Abu Dhabi Grand Prix is not as good as the previous one. Liberty Media revealed the simpler design that replaces the iconic logo the sport has been identified with for more than 20 years, with F1 chiefs arguing the previous design was not suited for use with digital platforms or merchandise. "You cannot stitch the old logo chevron to the right," said F1 commercial chief Sean Bratches. "A number of brands, particularly in this day and age, are trying to simplify their marks to enter the digital space. "Look at Starbucks, or Coca Cola which has taken the condensation off their logo to enter...
Full Story »
Full Story »
8y ago from Motorsport.com
0
You May Also Be Interested In...
New Formula 1 logo revealed
Formula 1 chiefs have unveiled the sport's new logo, and explained why...
8y ago from Motorsport.com
Brand New F1 logo revealed for 2018
Formula 1 world championship have unveiled a brand-new logo. The new...
8y ago from ThisIsF1.com
Brawn promises "exciting" digital F1 plans...
Formula 1 fans have been promised "exciting" developments on the...
8y ago from Motorsport.com
FIA in favour of Liberty's new F1 logo
Liberty Media’s decision to change Formula 1’s logo has received the...
8y ago from Motorsport.com
Elsewhere On The Network
Popular On MGPToday.com
Why Ducati had no doubt that Alex Marquez...
No description available...
10h ago from Motorsport.com
Marc Marquez propels MotoGP to record figures in 2025
No description available...
14h ago from Motorsport.com
Pirelli outlines 2026 MotoGP test plans ahead of 2027...
Pirelli has officially outlined when it plans to test its new MotoGP...
17h ago from MotorsportWeek.c...
F1 World Champion Lando Norris offered MotoGP...
F1 World Champion Lando Norris has been offered an opportunity to ride a...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
FOX Sports, IndyCar reveal broadcast schedule for 2026...
No description available...
10h ago from Motorsport.com
Chip Ganassi Racing completes four-car roster for 2026...
No description available...
1d ago from Motorsport.com
IndyCar boss Doug Boles explains new officiating system
No description available...
1d ago from Motorsport.com
Momentum building for IndyCar’s inaugural Arlington...
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
Project One confirms WRC27 entry
Founded by experienced motorsport engineer Lionel Hansen alongside former...
13h ago from MotorsportWeek.c...
Does Martins Sesks have a future with M-Sport in WRC?
No description available...
16h ago from Motorsport.com
Hyundai to run a WRC2 spec machine in 2027?
Hyundai has said it is considering a brand new WRC2 car for the 2027...
13h ago from MotorsportWeek.c...
Popular On GunnersToday.com
Arsenal latest: 'Havertz return delayed after injury...
No description available...
6h ago from SkySports.com
Report: Arsenal and Man United go head-to-head over 25...
Manchester United and Arsenal are interested in signing the Olympiacos...
8h ago from CaughtOffside.com
'I actually think is a better player than Gyokeres' -...
Liverpool legend Jamie Carragher has boldly claimed that Gabriel Jesus is...
14h ago from SportsKeeda.com
Ian Wright says he would 'take' this disrespected Man...
Arsenal legend Ian Wright has slammed the way Manchester United handled...
13h ago from CaughtOffside.com
Comments
Hottest News
Ferrari reveals 2026 F1 launch plans with ‘spec A'...
Ferrari boss Fred Vasseur has revealed that the... Read More »
4h ago from MotorsportWeek.com
Charles Leclerc lets loose at Ferrari Christmas party
Ferrari F1 star Charles Leclerc has been pictured... Read More »
6h ago from GPFans.com
How much prize money will each F1 team receive from 2025?
As F1 prepares to head into a new era, Liberty... Read More »
16h ago from MotorsportWeek.com
