News Details

Q&A with Abiteboul, Vasseur, Bell, Chester and Taffin

Why has Renault returned to F1 as a constructor?Cyril Abiteboul, Renault Sport Racing Managing Director: The reasons are threefold. The first is based on a solid business strategy. As an engine supplier our brand visibility was marginal, but it was acceptable when the cost of the technology was contained. With the dual problem of the increased expenditure of the V6 regulations and the level of competition that raised dramatically, it was not the case anymore. As a team, we can achieve improved returns in all areas, such as brand awareness in traditional markets and new media platforms. This leads to the second reason: to use F1 to grow the Renault Sport brand in particular thanks to a...
Full Story »
9y ago from Pitpass.com 0
Share

You May Also Be Interested In...

Bell back with Renault as chief technical officer

Former Mercedes technical director Bob Bell has returned to the...
9y ago from Crash.net

GP2 chief Vasseur set to run Renault team

In the days before the news becomes official in Paris, sources report...
10y ago from GrandPrix247.com

Vasseur appointed Renault Racing Director

– Renault has announced that it has signed ART Grand Prix boss...
9y ago from GPUpdate.net

Vasseur appointed Renault Racing Director

GP2 Media Service Renault Sport Formula 1 team has announced the...
9y ago from F1Zone.net

Elsewhere On The Network

Popular On MGPToday.com

Toprak Razgatlioglu: MotoGP's newest superstar

On one fateful day, June 10, 2025, news finally broke that would mark one...

Popular On IndyCarToday.com

Tim Cindric returns to Penske in race strategist role

Team Penske has announced the strategist line-up for its 2026 IndyCar...

Popular On TotalWRC.com

Popular On GunnersToday.com

Arsenal board issue brutal ultimatum to Arteta after...

Arsenal manager Mikel Arteta is reportedly under pressure from the club...
1h ago from CaughtOffside.com

Report: Arsenal eye versatile Real Madrid gem as their...

Arsenal are looking to improve the team with the signing of Real Madrid...
1h ago from CaughtOffside.com

Arsenal very serious about signing midfield gem as Man...

Lille midfielder Ayyoub Bouaddi has been linked with a move away from the...
3h ago from CaughtOffside.com

Leeds preview: Change it around to try and find the...

Morning all. It's now 28 days since Arsenal last won a Premier League...
3h ago from Arseblog.com

Comments

Hottest News

F1: Round 1 to Mercedes

Shakedown stats suggest that Mercedes has reacted... Read More »
36m ago from Pitpass.com

Five takeaways from F1 testing in Barcelona

After 2026 Formula 1 pre-season testing began... Read More »
56m ago from SkySports.com

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.