News Details
PepsiCo revs back into F1 team sponsorship with Mercedes!
©Mercedes Phillip van Osten
02/12/2025 at 10:2602/12/2025 at 09:53 40 SHARES Share on.. Share on.. Share on.. Mercedes will have a striking new energy in its Formula 1 garage next season, as PepsiCo makes its long-awaited return to team sponsorship for the first time since its iconic 7UP-Jordan partnership all the way back in 1991. PepsiCo’s new agreement with the Brackley squad centres on three powerhouse brands – Gatorade, Sting and Doritos – and builds on the company’s wider commercial alliance with Formula 1, which runs until 2030. The deal opens the door to a wave of fan-facing activations and deeper performance-driven collaborations. Mercedes also expects to tap into the...
Full Story »
Full Story »
You May Also Be Interested In...
Mercedes ditch Monster Energy for 2026 PepsiCo...
Mercedes F1 Team announced a major new global partnership with PepsiCo...
1w ago from GrandPrix247.com
Lawson unsure of future after whirlwind season
Nov.27 Liam Lawson says he has 'absolutely no idea' whether he will...
1w ago from OneStopStrategy.com
Adrian Newey announced as Aston Martin Team Principal...
Adrian Newey has been announced as Team Principal of Aston Martin,...
1w ago from MotorsportWeek.com
Aston to keep '26 livery secret for first test
Dec.2 Aston Martin will run its 2026 car in a plain testing livery at...
1w ago from OneStopStrategy.com
Elsewhere On The Network
Popular On MGPToday.com
Supersub Pol Espargaro deserves to be full-time MotoGP...
No description available...
16h ago from Motorsport.com
Honda reveals how Ai Ogura snub pushed Diogo Moreira...
Honda was forced to change its “original plan” to sign Diogo Moreira...
17h ago from MotorsportWeek.c...
Jack Miller: Yamaha M1 shouldn’t suit my riding...
No description available...
1d ago from Motorsport.com
Ducati: Marc Marquez has “determination of a rookie...
No description available...
3d ago from Motorsport.com
Popular On IndyCarToday.com
IndyCar looking to add ‘more events, not just...
IndyCar has identified a need to make sure future races on the calendar...
4d ago from MotorsportWeek.c...
JHR retains Sting Ray Robb for second season
Juncos Hollinger Racing has confirmed that Sting Ray Robb will remain...
1w ago from MotorsportWeek.c...
Sting Ray Robb to continue with Juncos Racing for 2026...
No description available...
1w ago from Motorsport.com
Popular On TotalWRC.com
Hayden Paddon, Esapekka Lappi and Dani Sordo join...
No description available...
4d ago from Motorsport.com
Oliver Solberg steps up WRC 2026 preparations with...
No description available...
5d ago from Motorsport.com
Hyundai World Rally Team reverts to shared third car...
Hyundai Motorsport has announced its full line-up for the 2026 FIA World...
4d ago from MotorsportWeek.c...
Sports quiz of the week: Premier League goals, Ashes...
No description available...
4d ago from TheGuardian.com
Popular On GunnersToday.com
Manchester United plot shock move for Arsenal star in...
Manchester United are reportedly preparing a sensational raid on rivals...
5h ago from CaughtOffside.com
Liverpool & Chelsea want Arsenal priority target...
Yan Diomande has been linked with a move away from RB Leipzig in recent...
6h ago from CaughtOffside.com
Arteta fears Arsenal trophy hunt could be hindered by...
t;li>Declan Rice ruled out of Club Brugge match with illnessMax Dowman...
8h ago from TheGuardian.com
Carlo Ancelotti predicts teams that will win Champions...
Brazil head coach Carlo Ancelotti has predicted the teams that he thinks...
14h ago from SportsKeeda.com
Comments
Hottest News
Gianpiero Lambiase steps down as Max Verstappen's race...
Gianpiero Lambiase has reportedly indicated to... Read More »
15h ago from RacingNews365.com
Adam Norris issues brutal dig at Max Verstappen title...
Lando Norris' dad, Adam Norris, issued a subtle... Read More »
11h ago from GPFans.com
Oscar Piastri issues one-word reply over Lando Norris'...
Oscar Piastri delivered a one-word response to... Read More »
16h ago from GPFans.com
